LV= Car Insurance TV advert: Make it Better

Rushes are proud to have recently worked closely with Designate and Dirty Films director Eli Sverdlov, to create the new LV= commercial ‘Make It Better’.Extensive VFX and CG elements were employed to realise the spot, which shows a family in their damaged car being carried by hot air balloons to an LV= repair factory, whilst a team of fun quirky animated robots and machines quickly and efficiently mend the car and put back on the road.Creative Credits:Agency: DesignateAgency Producer: Emma JohnstonCreative Director: Daniel FaggArt Director: Faye CarréProduction Company: Dirty FilmsDirector: Eli SverdlovProducer: Alex BedfordCG Supervisor/Lead : Andy McNamaraDesign Lead: Barry CorcoranShoot Supervisors: Leo Weston, Andy McNamara, Barry CorcoranConcept Design: Jean-David Solon, Domhnall MaloneProducer: Jules PyeProduction Coordinator: Olli WhitworthColourist: Denny CooperCG: Craig Travis, Nimesh Patel, Adam Lindsey, Mark Woodcock, Robert Millin, Gerald Crome, Gary Cureton, Linda Johnson, Ryan Passmore, Zahra Al NaibVFX: Jonathan Hicks, Brian Carbin, Richard Russell, Lorenzo NewellNuke: Noel Harmes, Sarah Breakwell, Sandra Roach

Read more

Leave a comment